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Trade Show Sales Manager

Company: Cherry Valley Lodge
Location: Newark
Posted on: November 28, 2019

Job Description:

The Trade Show Sales Manager is responsible for developing and growing existing accounts and generating new business to ensure that Rooms and (food and beverage) revenues meet or exceed budget in order to maximize revenues and profits while maintaining guest/client satisfaction. The Trade Show Sales Manager is responsible for communicating requirements of all group sales to operations team. The Sales Manager is required to adhere to the mission and values of Widewaters Hotels, LLC. What you will be doing Attend trade show events to build hotel and conference center brand awareness to book new business Develop and maintain relationships with key clients in order to produce groups and convention business, to include room sales, food and beverage sales, catering/banquet services. Coordinate Group Transient and Catering booking to maximize profits Develop hotel-level tactical sales and marketing plans to support overall system-wide sales plans/strategies and programs. Train on Sales Standards and Brand Standards if branded. Develops and maintains good relationships with officials and representatives of local community groups and companies, and attends out-of-town conventions to generate convention and group business Assists Director of Sales & Marketing in the development and update of the hotel-level business plan to include input on sales goals and plans that support the overall business and sales strategies of the company. Responds quickly to guest requests in a friendly manner. Follows up to ensure guest satisfaction. Soliciting new accounts to meet and exceed revenue goals. Prospect for new clients which will include setting up appointments, perform inside and outside cold calls as recommended per solicitation goals. Attend on site and off site sales blitzes & hotel tours. Attend outside networking functions such as luncheons, chamber events, or other community/business based networking receptions. Use creativity and initiative to explore new ways to increase revenue. Sales Manager must have flexibility, anticipate some scheduled weekend and evening hours, including participation in the Manager-On-Duty coverage. Achieve weekly, monthly, & quarterly sales goals. Marketing Duties Create detailed proposal documents for prospective clients with event estimates, photos, packages, menu suggestions and other suggestive material. Prepare contracts. Responding to RFP generating websites. Create flyers for individual group segments and purchasing of promotional materials. Maintain and update property profile, offers and information on websites and portals. Identify and keep updated local and regional online listing sites for all revenue areas. Maintain competitive research for all revenue areas including information for holidays, special events. Follow through with execution of Sales and Marketing plans per Direction of Sales & Marketing Assists with all other marketing tasks and projects as needed.

Keywords: Cherry Valley Lodge, Newark , Trade Show Sales Manager, Hospitality & Tourism , Newark, Ohio

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